Portfolio: Health

“Never Stop”

This spec spot was conceptualized after seeing a group of beautiful elderly people happily bobbing up and down in the sunshine of a morning water aerobics class. Howie is a real person. Everyone who appears in this spot are non-actors and volunteers gracious enough to let us capture what we feel is a beautiful lesson for us all. That no matter what happens in life, as time marches on we should “Never Stop.” “NEVER STOP” CLIENT: Spec spot Suitable for Fitness, Exercise, Health Food, Pharma…

“We are BMG”

Filming actual physicians performing on camera has been a hallmark of this brand ad campaign for Beacon Medical Group. This time, 23 doctors acted beautifully under our direction.  Must be nice to be so talented and be a great doctor! Client: Beacon Health Sytem Director: Jeremy Pinckert Director of Photography: Mark Barry Production Coordinator: Katlyn Ness Assistant Camera: Tyler Bailey Grip: Ben Gershman Grip: Joel McGinty Audio: Derek Hanson Audio: Dana Mroczek Makeup: Bethza Seminario Editor: Michael Dicken

“We Are BMG” Health Care TV Ad

For the narrative device for these latest Beacon Medical Group commercials, we Directed the physicians who practice in traditional family doctor offices. This health care TV ad features over 20 health care providers who surprised us by being pretty darn good actors! Client: Beacon Health Sytem Director: Jeremy Pinckert Director of Photography: Mark Barry Production Coordinator: Katlyn Ness Assistant Camera: Tyler Bailey Grip: Ben Gershman Grip: Joel McGinty Audio: Derek Hanson Audio: Dana Mroczek Makeup: Bethza Seminario Editor: Michael Dicken

“For Me” Children’s Hospital TV Ad

Beacon Health System needed to get the word out about their Children’s Hospital. Eschewing normal hospital-protocol, the creative on these spots uses real Children’s Hospital alums, happy playground scenes, and a great music track. See why these kids are happy & healthy today…and are hard to keep up with on the playground! Client: Memorial Children’s Hospital Production Company: Explore Media Director: Jeremy Pinckert DP: Jamieson Mulholland Production Coordinator: Katlyn Ness Gaffer: Mark Barry AC: Allen Lee Audio: Dana Mroczek Grip: Ben Gershman Grip: Ben McBurnett…

“For Your Kids” Children’s Hospital TV Ad

Beacon Health System needed to get the word out about their Memorial Children’s Hospital. Eschewing normal hospital-protocol, the creative on this Children’s Hospital TV Ad uses real Doctors, Nurses, and Clinicians to speak from the heart. Watch and try not to feel emotional, we dare ya! Client: Memorial Children’s Hospital Production Company: Explore Media Director: Jeremy Pinckert DP: Jamieson Mulholland Production Coordinator: Katlyn Ness Gaffer: Mark Barry AC: Allen Lee Audio: Dana Mroczek Grip: Ben Gershman Grip: Ben McBurnett Makeup: Bethza Pro Makeup Studio Editor:…

“Thanks Nurses” Doctor TV Ads

Beacon Health System Doctors know where the backbone of their top-quality hospitals reside: in the support staff and nurses who they work with everyday.  This ad campaign features actual doctors filmed in multiple locations throughout Beacon’s campus.  Director Jeremy Pinckert works with real-person actors everyday, and if the onscreen evidence is any proof, these doctors came to act with their “A” games.  Probably because every last one of them truly believed the words they were saying about their colleagues, friends, and in most cases, families away from home….

“Stories” OSMC Orthopaedic TV Ad

Answer this question: what’s the most rewarding problem you ever solved at work? These OSMC Doctors had no trouble telling the stories behind their favorite cases in this just-released Orthopaedic TV Ad.

“The Ride Home” Health Care TV Spot

Director’s Cut So often we think of rehab for the elderly as a one-way trip. Director Jeremy Pinckert collaborated with Williams Randall Advertising to give his take on the alternative in this health care tv spot: The Car Ride home! This Director’s Cut features an alternate music take and a few different shots from the original. Agency: Williams Randall Production Company: Explore Media Director: Jeremy Pinckert AD: Quinn Wilson DP: Jamieson Mulholland Gaffer: Dean Horn AC: Christian Henriquez Production Coordinator: Chuck Fry Grip: Scott Anderson…

“We are Beacon” Health Care TV Ad Campaign

Health Care TV Ad Campaign We aren’t allowed to share how many real-person talent performances Director Jeremy Pinckert pulled out of these good-natured docs, nurses, and health care professionals at Beacon Health System, but let’s just say it was a fun, but long, day! The reward for hard work by health care marketing professionals, crew and editing folks alike? Seeing these spots run during the 2014 Super Bowl broadcast.

“Home Care” Healthcare TV Ads

  What started out as a home-care nurse delivering scripted lines to camera evolved (after storyboarding & location scouts) to these really clean TV spots for Memorial Health Care and Elkhart General Home Care, jointly known as Beacon Health System. The healthcare tv ads feature a real nurse doing what she does best: delivering care at home!

“Unique Experience” Memorial Childbirth Center :30 Health Care TV Ads

Memorial Childbirth Center is the region’s leading delivery and trauma center for newborns, but our client needed to reintroduce this top-rated childbirth center to a new generation.  The boards for these health care tv ads focused on doctor expertise, and mothers who can choose their birth preferences, giving us the opportunity to show mommies, daddies, and babies in plenty of unique, emotional situations. CREDITS Produced by Explore Media Director Jeremy Pinckert DP Jeremy Jackson AD Christian Henriquez Editor Michael Dicken Lighting Director Dean Horn Colorist Kelly Armstrong…

“A Top-Notch Education” IU School of Medicine

Did you know you can get a full 4-year post-grad education at the prestigious Indiana School of Medicine, all entirely in South Bend? This video tells the story of how administrators, doctors, and students all collaborated to develop an immersive curriculum niche which gives IUSM-SB grads a “leg up” on their competition!

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