Auto Loan TV Ad for Interra Credit Union
Nothing says more about your personality than you choice of driving machine, and Interra decided to use the diversity in their members cars to advertise the branding of their auto loans. Director: Jeremy Pinckert DP: Jamieson Mulholland AC: Christian Henriquez Audio: Earshot Audio-Post Editor-Colorist: Michael Dicken Music: Kaleidascope :: InProduction Music :: courtesy BeatSuite
“A Message from the Students of Notre Dame” :30 University TV Ad
The University of Notre Dame needed an “institutional message” to air during college football’s BCS title game, but only had a short window of available pre-production and production time to work with. They gave us a call to produce the television spot…and 3 camera crews, 400 student extras, 600 real and CG candles, and only 2.5 pre-production days later, this college television commercial was born!
“New Knees” Terry McMillen Health Care TV Ads
Terry McMillen is an NHRA professional race car driver who was faced with the decision to either quit the career he loves as a drag racer or get a double knee replacement surgery. After meeting with Dr. Klaassen from Elkhart General Hospital, his decision to get his knees replaced was made much more comfortable. As Terry says, “I feel like I’m 18 again!” Explore Media was tasked with writing, editing & creating :30 health care TV ads based on the originally shot footage and interview. …
“Go Anywhere” Braunability
Ever wonder how the Detroit and German agencies snag all those amazing car shots for their television campaigns? Thanks to our client, Braunability, we were able to find out! Shot over two days in Northern Indiana at several locations, and with the help of some great crew and Midwest Camera Car, we had fun capturing some beautiful car-to-car, car on trailer, and of course, pretty scenic indoor and outdoor video shots! Braun is the leader in customized vans for disabled persons, and they needed a…
“Fairy Tale” Mod Closet
Best in Show Gold ADDY for this TV Ad for MOD Closet, a vintage clothing store run by a sweet artist couple who also happen to be savvy marketers…We conceptualized & produced this ad borrowing from Mod’s vintage ideals: using pared-down visuals and music to attract a unique, hip market! The background track is the low-fi recording of “Fairy Tale” by Morgan Erina.
“Outstanding Outcomes” LaGrange College
How does one of the South’s best kept secrets for a liberal arts education gain traction in the greater Atlanta area? Will Jones and his team at LaGrange College are simply telling their story. They provide transformative, learning relationships which inspire young people to lives full of purpose. Written, produced & edited by Explore Media, “Outcomes” is one of three commercials in this campaign.
“Living Life” Kosciusko Hospital
Producing video content for a health system can often turn into an equipment & technology broadcast, or can easily become a litany of the latest corporate buzzwords. Thankfully, Kosciusko Community Hospital’s marketing department sees things a little differently. We were given the task of making sure the KCH story was told, and that the target market could also identify on a personal level. For KCH’s first ever TV campaign, the “Living Life” story is a refreshing look at the personal story of Rick’s Heart.
“Dear Lebron James” Goshen College
As the public culmination of their “Peace by Peace” campaign, this series of creative television spots for Goshen College features a letter written to a public figure, and the actual student who wrote the letter reading excerpts. Check out “Dear Lebron James,” for a non-basketball look at connecting ideologies.
“Student Stories” Goshen College
Goshen College is a small liberal arts college with a big story, and they needed to communicate this story to three different audiences: alumni, students, and potential students. “Student Stories”, which premiered during the Super Bowl, was designed to use current students to persuade potential students with the reasons Goshen College has provided a perfect fit. The campaign was a huge success; in a 24-hour period after first airing GC’s “Apply Now” link on their website was clicked 40 times, and in 6 months they’ve…
“Tony’s Hip” The Orthopaedic Hospital
Our frequent collaborators, OLG / Lodge Design, needed to tell a first-person story for the Lutheran Orthopedic Hospital. See how our Explore Media creative team responded by writing and producing the story of Tony, a man who loves mountain biking and playing tennis, but who needed a new hip to continue fulfilling his passions.